Our Story

Beauty ThatCelebrates You

Founded in 2020, Lilly Cosmetics was born from a simple belief: everyone deserves access to luxurious, high-quality cosmetics that enhance their natural beauty without compromise.

Our founder, Lily Chen, started this journey in her small apartment, handcrafting lipsticks that combined the richness of professional-grade products with clean, ethical ingredients. Today, we've grown into a beloved beauty brand, but our commitment remains the same—creating products that make you feel beautiful, confident, and empowered.

Lilly Cosmetics founder

What We Believe

Our Core Values

Cruelty-Free

We never test on animals. All our products are certified cruelty-free and ethically produced.

Clean Beauty

Formulated with clean, safe ingredients. Free from parabens, sulfates, and harmful chemicals.

Premium Quality

Every product is crafted with the finest ingredients for exceptional performance and results.

Award Winning

Recognized by beauty experts worldwide for innovation, quality, and outstanding results.

Our Mission

To create beauty products that not only look luxurious but are formulated with integrity—for you and for our planet.

— Lily Chen, Founder & CEO